Web Designing can be defined as the creation and arrangement of web pages and the content on them for maximum effect. A good website is like your online office and the first impression that a prospective client has will be based on it. Thus it is essential that your website be designed in a manner that not only makes it look attractive but also easy to use.
Firstly decide on the scope of the site as this will be the factor behind deciding the look and feel of the site. If the site is for personal use then there are several templates been offered free of cost online that can be modified for your purpose. If however, you decide to set up an online shopping portal then the site will be much more complex with several pages. In the latter case you need to start with drawing a sitemap to decide how many pages there will be, how each page will be linked to the other and what information each page will have. Only when these things are clear should you actually start designing the website.
Make your homepage user-friendly and easy to navigate. The look should be uncluttered with ample white spaces. Try to avoid using too many flashy graphics because they slow down the loading time of your pages. Also studies have shown that users respond more to good content than graphics. The content is probably the most important aspect of web designing. Make sure that it is original, informative and relevant to the site. The flow of content should be from top left to bottom right of the page and logical in nature. Since the attention span of internet users is notoriously low therefore avoid long sentences and paragraphs Use visual cues like bulleted and bold text etc to make your point.
The navigation menus should be easy to use to ensure good movement within your site. The content has to be updated frequently to keep the users interested and also to ensure a good ranking by search engines. Use colors that are mild and select a font size that will be easily read by your target audience. Web designing can be a task that requires a fair amount of skill and technical know how so do adequate research before engaging in it.